
Adventure Travel Podcast - Big World Made Small
Welcome to the Big World Made Small Adventure Travel Podcast, where we go far beyond the beaches, resort hotels, and cruises to explore the really cool places, people, and activities that adventurous travelers crave. If your idea of a great vacation is sitting on a beach at an all-inclusive resort, you’re in the wrong place. However, if you’re like me, and a beach resort vacation sounds like torture, stick around. You’ve found your tribe.
My name is Jason Elkins, and as an adventure travel marketing consultant and tour operator myself, I am on a mission to impact the lives of adventure travelers, the tour operators they hire, and the communities that host them, creating deeply meaningful experiences that make this big world feel just a bit smaller.
Are you ready to discover your next great adventure, whether that looks something like climbing Mt Kilimanjaro in Africa, SCUBA diving in the South Pacific, or hot air ballooning in Turkey? Then you’ll be happy to know that each episode of the Big World Made Small Podcast features a fascinating interview with an adventure travel expert that has agreed to share, with us, their own personal stories, favorite adventure destinations, and even some incredibly helpful tips and tricks they’ve learned while in the field. I trust that by the end of each episode you’ll feel like booking a ticket to enjoy the sights, sounds, smells, and tastes of these amazing places, and getting to know the incredible people that live there.
I’ll be your guide as we explore this amazing planet and its people on the Big World Made Small podcast. I am a former US Army paratrooper, third generation commercial hot air balloon pilot, paramotor pilot, advanced open water SCUBA diver, and ex-Montana fly fishing guide and lodge manager. I have managed boutique adventure tour operation businesses in the Rocky Mountains of Montana, off-shore in Belize, the Adirondacks in New York, and the desert of Arizona. I also spent nearly a decade with Orvis International Travel, leading a talented team of tour operation experts, putting together and hosting amazing fly fishing and adventure travel excursions around the world. I have tapped into my experience and network of travel pros to put together a weekly series of exclusive expert interviews that I am excited to share with you.
For the last couple of years I have lived a fully nomadic lifestyle, feeding my passion for exploration, creating amazing adventures, and meeting some of the most fascinating people along the way. I record every episode while traveling, so in a sense you’ll be joining me on my journey. Let’s discover some great adventures together and make this big world feel just a bit smaller.
And, don’t forget to take a quick trip over to our website at bigworldmadesmall.com and join our adventure travel community, where you’ll benefit from new episode announcements, exclusive adventure travel opportunities, and special access to the experts you’ve met on the show. You can also follow us on social media, using the links in the show notes below. And, if you’re getting value out of the show please help us grow by sharing it with your friends, family, and anyone else you know that wants to get far beyond the beaches, resort hotels, and cruise ships, the next time they travel.
I’ll publish another episode soon. Until then, keep exploring. It’s the best way to make a big world feel just a bit smaller.
https://adventuretravelmarketing.com/podcast
Adventure Travel Podcast - Big World Made Small
Adventure Travel with Kelsey Tonner - Guest Focus
Kelsey Tonner
Founder
Guest Focus
Kelsey Tonner is the founder of Guest Focus Tour Business Coaching and for two decades he’s been helping tour business owners as a mentor, consultant, speaker, experience designer, guide trainer, and award-winning tour leader.
Since 2015, their programs have helped over 2,000 tour operators from 75+ countries around the world and Kelsey has been a regular speaker at over 35 industry events and conferences.
summary
In this episode of the Big World Made Small podcast, Jason Elkins interviews Kelsey Tonner, founder of Guest Focus, a coaching service for tour and activity businesses. Kelsey shares his journey from being a dog sledding guide to leading multi-day tours around the world. He discusses the importance of creating memorable experiences for travelers, the challenges faced by tour operators, and the significance of relationships in the adventure travel industry. Kelsey also delves into the coaching process, the need for effective marketing strategies, and the optimization of sales pages to drive bookings. The conversation highlights the value of understanding guests' needs and the importance of providing practical resources for tour operators.
takeaways
- Kelsey Tonner is the founder of Guest Focus, helping tour businesses thrive.
- Creating memorable experiences is key to successful tourism.
- Relationships in the adventure travel industry are crucial.
- Coaching differs from consulting in its approach and focus.
- Understanding guests' needs is essential for tour operators.
- Sales pages should effectively communicate offerings to potential customers.
- Optimizing marketing strategies can significantly impact bookings.
- Practical resources can help tour operators improve their businesses.
- The importance of community and shared experiences in travel.
- Kelsey emphasizes the need for continuous learning and adaptation in the tourism industry.
Learn more about Big World Made Small Adventure Travel Marketing and join our private community to get episode updates, special access to our guests, and exclusive adventure travel offers on our website.